Branch is teaming up with Twitter’s Fabric Partner to extend the benefits of deep linking. Branch’s deep linking and attribution toolkit will now be available on Fabric, and will be accessible to developers for free. In addition, Branch’s technology will be integrated into Fabric’s already-existing kits, starting with its apps analytics tool Answers. “The Branch … continue reading
The deep-linking technology company Branch Metrics is providing more tools for developers to drive traffic to their mobile apps. The latest release provides the ability to customize Deepview templates, and to route users from Web content to mobile content. Deepviews is a tool that enables users to preview native app content before downloading the app. … continue reading
Technology is advancing at a pace recently described as “frankly ridiculous” by IBM Fellow Jason McGee, who also is vice president and CTO of IBM’s Cloud Foundation Services. These advances affect how we get information, interact with our devices, make decisions, and even modify how we work. They also leave behind a long tail of … continue reading
GitHub is making the jump from Web-based platform to desktop collaboration. This week’s GitHub Project of the Week is not a project at all, but the next natural extension of GitHub’s open-source platform itself. The repository-hosting service has become the social collaboration hub for open-source development, and with the announcement of GitHub Desktop, it looks … continue reading
Branch, a mobile deep-linking company focused on contextual app discovery, has announced Deepviews: a new tool that changes how users interact with native mobile apps. Deepviews automatically generates a mobile Web replica of a page within an app, and from a user’s perspective this means they can preview native app content without downloading the app … continue reading
