Topic: roi

Five steps developers can follow to measure the ROI of mobile apps

With today’s hyperactive application market, it can be a challenge for today’s developers to achieve financial success. For some free mobile applications, measuring the return on investment is complex, and businesses can get caught up trying to sift through the sea of analytics tools before they even define their return on investment. Many mobile development … continue reading

Developer relations can grow without having to prove ROI

The decision-makers, dreamers, hackers and creators known as developers are the key players who are driving demand for the latest and greatest tools. Now they have become the customers that companies are turning to as a way to extend their products and businesses. Today, the group that works in close liaison with developers is known … continue reading

Report: Mobile investments are paying off

Over the past couple of years, mobile has become a big part of companies’ business strategies, and according to a recent report, it’s starting to pay off. Red Hat has released its mobile maturity survey, which revealed that 74% of IT decision-makers who are using key performance indicators (KPIs) to measure their mobile app success … continue reading

Building up service virtualization

Service virtualization has gotten the short shrift over the course of its lengthy history. Whether you chart its inception in 2002 with the release of Parasoft’s Stub Server, or in 2007 when CA took up the banner and market around the term, the entire concept has yet to even take on the status of buzzword. … continue reading

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