Those who think the cloud is just a delivery mechanism miss these crucial points: Cloud computing helps enterprises adapt to change, extend their global reach, and accomplish their overall business objectives faster. Cloud solutions can be everywhere, or just where you want them. With the cloud, you can transform and connect processes better than ever before.

Businesses today embrace next-generation platforms that form a busy intersection of cloud computing, social networks, mobile computing and analytics. Social networking technologies extend the boundaries of our communities on a massive, global scale. Mobile computing enables people to interact whenever and wherever they choose—both with each other and with information.

Billions of devices send data back and forth through these layers of computing. Analytics make sense of these data streams, enabling people to make better decisions. But cloud computing is the glue that holds all of this together. It provides new options to deploy these systems in an environment that has ubiquitous network access and rapid scaling—and you only pay for what you use.  That’s a silver lining that should have the budget holder right up there on cloud nine.

Today’s businesses are more global, more interactive and more dynamic than ever. Most companies introduce new architectures all the time just to keep up. Combine these complexities with the endless pressure to deliver new systems faster, and you’ll see why IT service provisioning isn’t enough anymore. No matter what the industry, enterprises need cloud deployment to stay competitive.

But cloud computing isn’t just about technology. It’s about a whole new way of working. Every day, innovative companies realize new ways to use the cloud to deliver ever-greater business value. The newest area ripe for improvement is business and IT process automation. Business and IT processes are notorious for including a multitude of manual steps that are costly, time-consuming and prone to errors. Meanwhile, constrained budgets force IT and business to make the best use of all of their people. For both groups, automation is the clear solution to unnecessary manual effort.

According to CIO Insight in early 2011, {http://www.cioinsight.com/c/a/Trends/Gartners-Top-IT-Predictions-for-20112015-799167/} “…by 2015, Gartner anticipates that cloud computing will hasten the use of tools and automation in IT services, resulting in a marked increase in productivity levels for service providers and a reduction in their costs of delivery. These tools and automation solutions are expected to eliminate 25% of IT labor hours.”

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