Marketing companies face a lot of pressure these days in delivering potential customers to their clients. With new laws restricting where data is stored and how it can be used, coupled with incomplete or inaccurate data being input into forms, the challenges are daunting. Recent laws such as the General Data Protection Regulation (GDPR) instituted … continue reading
With today’s expectation for companies to be able to reach consumers around the world, language barriers have become a hurdle that organizations need to be able to overcome. Data transliteration tools are designed to tackle this potential problem by working to convert fields or characters from one alphabet into another without maintaining the underlying meaning … continue reading
In the midst of the growing digital demands of customers, organizations are feeling more pressure than ever to modernize their practices. With this, there has been a rising need for companies to automate everyday business processes in order to keep up in today’s increasingly competitive landscape. According to Noel Yuhanna, VP principal analyst at Forrester, … continue reading
Data profiling is the process of looking closely at data in order to collect statistics and informative summaries about said data. Ultimately, It can work to discover underlying issues to monitor and improve overall data quality. Investing in data profiling helps to ensure that data governance processes are working properly and that bad data is … continue reading
Data parsing is the process of converting data from one format to another with the intention of simplifying it and making it more comprehendible. Parsing is a technical capability that, according to Gartner analyst Jason Medd, can be broken down into three categories in the context of data management. The first is data set level … continue reading
It is a well-established fact in software delivery that the earlier in the life cycle you can find and fix an issue, the less costly it is to remediate. In the world of data, inaccurate inputs can cost a company not only time to repair, but it can mean lost revenue due to the inability … continue reading
Data is becoming ever more important to organizations that do heavy customer service and outreach, yet the quality of that data often is poor. Whether it’s users intentionally filling fields with garbage, or the user’s lack of understanding of how the system wants an address filled out, companies find that much of their outbound communication … continue reading
Melissa, a leading provider of global data quality and address management solutions, today marked an unprecedented year of interest, growth, and expansion fueled in large part by the increased business focus on customer experience. Melissa’s industry leading products and services empower improved business communications, more profitable customer relationships, and competitive advantage – always critical to industries around … continue reading
As the COVID-19 pandemic has shut down offices, people have taken to working remotely, and many have even moved from locations where the cost of living is high to places where it’s more manageable. This raises the issue of data quality, not only in terms of the accuracy of data being input into fields in … continue reading
Nearly three-quarters of developers say they are responsible for managing the quality of the data they use in their applications, a key finding in the 2nd SD Times Data Quality Survey, completed in conjunction with data management provider Melissa in July. In last year’s survey, the number of developers claiming this responsibility was less than … continue reading
With Service Studio that gives Mac, OutSystems is giving users the same experience that until now was exclusive to PC users as Apple’s Mac is slowly gaining market share. The new IDE for Mac also includes new features and capabilities such as new themes for a refreshed and modern look and feel, Dark Mode, and … continue reading
Melissa, a leading provider of global data quality and address management solutions, today announced two of its products—Melissa Clean Suite and Melissa Data Quality Suite—have again been named “Leader” in the G2 Grid Report for Data Quality | Spring 2021, the world’s leading business solutions review website. Both Melissa solutions have also earned the #1 and … continue reading
