Topic: mojang

Guest View: With Minecraft, Microsoft gains young developer mindshare

Much of the discussion about Microsoft buying Minecraft publisher Mojang has focused on whether this makes business sense for either Microsoft or Mojang. Some people think the whole acquisition is stupid, while others have argued that it makes strategic sense. Some of these articles argue that Microsoft is trying to reach a younger demographic that … continue reading

Microsoft officially buys Minecraft developer Mojang

After several days of reports and speculation, Microsoft and Minecraft developer Mojang officially confirmed their US$2.5 billion deal. Most of the staff of Mojang, the Stockholm-based developer of the popular gaming franchise, will join the Microsoft Studios team, which includes companies behind games such as Fable and Halo. Microsoft will continue to make Minecraft available … continue reading

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