Product-led growth (PLG) has become the golden standard for SaaS companies aiming to scale rapidly and efficiently. In fact, a 2024 survey from ProductLed.com found that 91% of respondents are planning to invest more resources in PLG initiatives this year. As an advocate for this approach personally, I’ve witnessed firsthand the transformative power of putting … continue reading
The majority of organizations seeking to make a digital transformation are not equipped to do it successfully, according to the results of the recently released “2023 Project to Product: State of the Industry” report by portfolio management company Planview. Only 8% of respondents stated that they have operationalized the shift from project to product, meaning … continue reading
In the wake of the coronavirus pandemic, hearing people talk about the “new normal” has become, well, the new normal. Much has been upended to say the least—and some shifts are extremely relevant to the product development realm. For instance, I predict it will become the “new normal” for restaurants to have their own products … continue reading
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