Branch Metrics, a mobile deep linking company focusing on contextual app growth and discovery, has partnered with customer referral platform provider Referral SaaSquatch on a combined deep linking experience for mobile app developers. The partnership integrates Referral SaaSquatch’s framework, referral infrastructure and JavaScript widget with Branch Metrics’ deep linking ‘branch links,’ or the shareable referral links … continue reading
Deep links are a way to realize the full potential of user experience and mobile commerce through intuitive app connections. It’s a rapidly developing space, with startups like URX and Deeplink as well as tech giants like Google and Facebook going all in for the future of mobile. In a trendy little event space in … continue reading
A mobile user clicks a link in a smartphone app. Another app automatically opens inside the first to the exact page the user was looking for. When that happens, the user doesn’t question how she or he got there. It just works. Behind those responsive intra-app connections are mobile deep links, the hidden underlying mechanisms … continue reading
The growth of deep linking is one of the reasons apps seem more intuitive lately. When a user wants to get from one app to another, a deep mobile link opens one app inside another directly to the action the user needs, without them having to leave, open the other app and find what they … continue reading
