Twitter users anywhere in the world can converse across languages about the 2014 Winter Olympics in Sochi, Russia, simply by tweeting a phrase to @OHT.
Beginning during the opening ceremonies last Friday, Israeli translation company One Hour Translation began a Twitter service in which users send a tweet to @OHT with an unfamiliar phrase and the language they want it translated to. The corresponding translation is tweeted back within the hour.
The free service is marketed to both tourists in Sochi who need translated directions, Olympic event details or other information, or to viewers at home who want to cheer on international athletes in a particular language. One Hour Translation services use a network of more than 15,000 certified translators.
Below are tweets from users who have utilized the One Hour Translation service.